Out With Perfectionism
You don’t have to be perfect when it comes to marketing.
In fact, I might even go as far as to say that being imperfect could help you. When you make mistakes, you learn. You grow. And you also show that you are human. This is what helps make a true connection. We are always reaching towards connection over perfection!
We preach consistency, and that kind of goes hand in hand with perfectionism. It can be easy when you try new things to want to make them perfect before showing to the world. We get it! You want to make a good impression. BUT if you are never actually publishing anything, then you will never get that opportunity anyway, whether your content is the cream of the crop or a stepping stone.
Instead of waiting for the perfect moment to take a photo or spending time remaking a video over and over again, just post it!
People LOVE to see your journey. They want to grow and go along with you as you progress. No one gets it right all of the time, and no one lives a picture-perfect life, even in their business. If you only put out this type of image, you could be losing a large audience that feels like they can’t live up to that perception.
Plus, perfectionism is probably killing your consistency.
If you aren’t posting, then you aren’t consistent.
And at Marketing TEA, we believe that consistency is the most important thing you can do for your business to promote stability, build confidence in your brand, and build upon your growth. In today’s digital world, your competition is not waiting. When you aren’t posting, they are, which makes it harder for you to grow.
So instead of focusing on perfectionism, focus on authenticity and being truly genuine with your audience. If you need a little extra help to get started, we can help! Let’s chat and we will get you started on a consistent schedule right away!