Authentic vs. Aesthetic Photos in Marketing

Authentic vs. Aesthetic Photos in Marketing

Authentic vs. Aesthetic Photos in Marketing   In the world of social media, everyone is craving authentic content and that means authentic imagery as well! With the rise of Instagram and the process of creating perfectly curated feeds of beautiful images that are...
Should You BeReal?

Should You BeReal?

Should You BeReal?   When you see this title you might think, “Well, of course I should be real.” However, we don’t mean in the literal sense. We are talking about the new French social media app that is called BeReal. If you aren’t familiar with this new...
Image SEO Optimization Best Practices

Image SEO Optimization Best Practices

Image SEO Optimization Best Practices   Search Engine Optimization or SEO is the process of improving your website’s visibility to the outside world. There are a number of ways to improve your website by publishing relevant and authoritative content,...
Should My Brand Use Emojis?

Should My Brand Use Emojis?

Should My Brand Use Emojis?   Emojis aren’t new, but they ARE ever changing and becoming more widely used in a variety of ways. Some are even arguing that emojis are on the verge of becoming a new global 🌎 language!    What started out as fun little icons...