Marketing TEA Birth Center Marketing shoot

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Marketing TEA

Top Marketing for Birth Centers and Midwives

At Marketing TEA, we believe that creating unique, original content gives brands the ability to truly connect and build relationships. We make it accessible, achievable, and exciting. We help you craft and deliver your message to the world. With a strong brand based on strong content that stands out from the noise, you can engage, grow, and transition your clients into lifelong advocates of your work and your philosophy.

Our talented team of marketing pros works with brands from a variety of backgrounds to create & distribute content that works for you. Marketing TEA is here to shift your marketing to a proactive approach, build relationships online, and craft your unique message. We grow your business and brand with content marketing: including video & photo production, beautifully responsive & SEO friendly websites, distinctive social media strategies, blogging graphic design, and more. Let’s build your business together.

Marketing TEA
Striving for absolute perfection in marketing can actually hinder progress, especially in our fast-paced environment. We prioritize getting things done efficiently, understanding that "perfect" is often unattainable. We want our clients to know we're dedicated to high-quality work, but we also embrace the reality that marketing requires agility and a willingness to move forward, even when things aren't flawless.
Perfectionism
We frequently collaborate with driven small business owners and entrepreneurs. A significant part of our work involves guiding them to pace their efforts through structured scheduling and planning. It's common for clients to feel intense pressure to achieve rapid results, particularly in their marketing initiatives. Your ambition is great. Let's back it up with a great plan.
Ambition is OK
Mastering new tools and setting up automation may feel challenging at first, and it might seem easier to handle small tasks manually. However, investing the time to set up automation can transform your life by streamlining processes, saving time, and reducing decision fatigue in the long run. Once in place, automation becomes a powerful tool that works for you!
Automation is Key
One piece of advice: explore any emerging technology and look for ways it could benefit your business. Don’t wait too long and miss out on early opportunities. Stay curious and keep up with what’s new!
New Tech Toys
How do you compete with someone who has a budget ten times larger? This is a common challenge for freestanding birth centers, who go up against hospitals with massive advertising budgets. Instead of following their playbook, birth centers need to leverage their unique strengths and win on their own terms.
Moneyball Marketing
To maintain interest over the years, it's essential to have a plan that accommodates ongoing evolution and change. Tyler's favorite example of this is Post Malone, whose music has transformed significantly over time. He initially incorporated country influences that gradually became more prominent, ultimately leading to a dedicated country album. Now, the question is: what's next? How will you continue to evolve your story?
The Iceberg Brand
We’ve perfected our interview setup process. That's why all you have to do is come sit down and chat. For us, it’s all about nailing the right angle, checking the background, and fine-tuning the lighting to ensure perfect shadows and warmth. For you, it's just a friendly conversation 📹
Behind the Scenes
Tyler's got a new obsession in Gen Alpha slang. The thing is, their slang is evolving at lightning speed, and it's a perfect example of how much words truly matter. The language is so specific that it's immediately obvious if you're not fluent in it. As this generation grows, their unique way of communicating will undoubtedly impact the marketing world when they become consumers. Staying in touch with their language will be key for brands looking to connect with them in the future.
Words Matter
Everyone has creative ideas for marketing, but this can make it hard to choose one and stick with it. The excitement of creativity can lead to inconsistency. To overcome this, it's important to create a system and be intentional about your marketing strategy.
Decision Fatigue
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