Marketing for Midwives: Win This Year
Marketing for Midwives: Win This Year It’s no secret that we want midwifery to win big when it comes to marketing. I mean, it should be implied from our strong roots in the world of midwifery marketing, for birth centers, women’s health centers, and home birth midwifery practices. In our time doing the job, we’ve […]
Crafting Unique Midwifery Marketing
Crafting Unique Midwifery Marketing Don’t just keep up, lead the way! There’s a deep connection between the work we do as midwifery marketers here at Marketing TEA and the work that the midwives we work with do for their clients, and there always has been. Midwives don’t provide cookie cutter health care. They work with […]
Video Marketing for Midwives
Video Marketing for Midwives Around here, we’re always talking about content marketing this and content marketing that. But what do we really mean when we talk about creating unique, original content that shows off your brand as a key part of your marketing strategy? Well, there are multiple types of content that you may want […]
Midwifery Marketing in 2024: Top Insights
Midwifery Marketing in 2024: Top Insights HAPPY NEW YEAR! We finally made it to 2024, and here at Marketing TEA, we’ve just got this feeling that THIS is going to be the year where midwives have big wins in their marketing efforts. You ready to look into the future with us and think about all […]
Prioritize Your Midwifery Marketing Efforts
Prioritize Your Midwifery Marketing Efforts The world of marketing advice is NOISY. Sorry to add to it… But at least when you read information and advice from us, you know you’re getting our best effort at unbiased, experienced information based on everything we’ve learned in years of marketing for midwifery practices. And if there’s one […]
Marketing Strategy for Midwifery
Marketing Strategy for Midwifery We often talk about the WHAT of midwifery marketing, but we don’t often enough sit down and write about the unique marketing strategy for midwifery, whether we’re marketing for a midwifery practice or birth center. It’s not our goal in this chat to write some end-all be-all guidebook to marketing strategy […]
Graphic Design in Marketing: Consider the Look
Graphic Design in Marketing: Consider the Look Lately, Marketing TEA has found ourselves doing some extra work in the realm of graphic design, and it’s led us to a realization that nearly everything you do with your marketing in one way or another relies on your ‘look’ and your graphic design. Of course, it’s something […]
Podcasting for Midwives: How a Podcast Can Evolve Your Marketing
Podcasting for Midwives: How a Podcast Can Evolve Your Marketing Some people love to talk, and some people love to listen. Either way, podcasting for midwives is one of the best things you can do for your midwifery practice or birth center marketing, but probably not for the reasons you’d expect. Today, we’re talking about […]
Midwifery Marketing Agency: Why Midwives Should Have a Marketing Agency
Midwifery Marketing Agency: Why Midwives Should Have a Marketing Agency All too often, independent healthcare practices like midwifery practices and birth centers assume they wouldn’t be a good fit for the marketing agency model. But in our experience of 7 years working with midwives and birth centers all over the country, we beg to differ. […]
Birth Centers and Technology: Marketing TEA Lessons from AABC Birth Institute 2023
Birth Centers and Technology: Marketing TEA Lessons from AABC Birth Institute 2023 One of our favorite events of the year, Marketing TEA (and our new IT & Cybersecurity division MT Safeguard) attended the American Association of Birth Centers Birth Institute 2023. Networks were networked, swag was given out liberally, presentations were presented, and, as usual, […]